Local Heroes: Sebastian Leitinger / Glein

The Altstadt Vienna lies in the middle of the trendy 7th district. Or as others call it: Boboville. Our portraits "local heroes" provide you with an insight of the real Vienna. Experienced by real Viennese. Our neighbours.



The designer about his ambivalent relationship to the Viennese coziness and why you sometimes better turn left in Vienna


What do you like about the area? What is your relation to the 7th district?

The diversity of the creative scene and the restaurants. You can go anywhere in the 7th and you’ll find an interesting cafe/ restaurant/shop/atelier. I like especially the corner between the 7th and the 8th, where in particular the old, a bit outmoded mixes up with the new.

What can one buy in your store? What is your passion behind it?
At Glein we aim to create good products at an affordable price. We work on minimalistic designs and produce directly for our customers. We only use high quality material and cooperate with the best workshops around Europe. Through direct trade we can skip the markup and the consumer receives a luxury product at a fair price.

The whole idea stems from my very own fascination of minimalistic design and beautiful material. If you disconnect production from sale, you have to calculate the trade margin which often leads to a cut of material costs. This lack of quality is often compensated by a loud design. We work against that approach and try to work out a simple design vocabulary in the most beautiful composition.

Word Rap about Vienna    

Only in Vienna:

Heurige(wine taverns)

Just around the corner there is the „Stadtheuriger“ in Piaristengasse. Or you can head out to 17th/18th/19th district or even to Klosterneuburg, e.g. Heuriger Hirt

Better somewhere else

Electronic dance music and a decent club culture. I believe in Vienna people rather drink than dance. 

Sweet Vienna:

Apfelstrudel at Café Prückel or coffee and cake at Café Jelinek.

Hearty Vienna: 

Blue-cheese-Salami-croissant with apple sauce at Salettl Pavillon! You should also try a goulash at Glacis Beisl or in Amerlingbeisl’s yard.

When it get's dark:
Dinner at Victus&Mili, afterwards to Gartenbaukino followed by a drink at Hotel Intercontinental.

Not in any tourist guide: 
A ride with the pedal boat on Alte Donau.

Your most favorite place:
Cafe Espresso in Burggasse. 

For summer, plan a visit to one of Vienna’s open air swimming pools – the Neuwaldegger Bad is very special, but also Krapfenwaldbad with ist stunning view over Vienna. Strombad Kritzendorf, Bad Vöslau’s or Bad Fischau’s thermal baths. In winter, I recommend the beautiful Amalienbad.

You can skip, although in the guide? 
Mariahilferstraße. You better take a turn left or right before you reach it!

What do you love about the city?
I love and hate the so called Wiener Gemütlichkeit (coziness) at the same time. In Vienna everything takes a bit longer and every move affords a certain struggle. But on the other hand, it definitely is more cozy than in other places – and in the end everything will be fine.



Neustiftgasse 18

1070 Vienna

opening hours:

Tu-Sa  10.00 am - 20.00 pm



more inspiration?