The people who stay with us, make the Altstadt what it is. A refuge of the Viennese attitude towards life, a place of joy and happiness. On the occasion of our 25th anniversary, we asked 25 of those companions, regular guests, artists, designers,... to describe their very personal Altstadt experience.

Lena Hoschek


The former élève of Vivienne Westwood founded her own fashion label in 2005. Today, Lena Hoschek is regarded as Austria’s most successful fashion export. 

2012 saw her first foray into the creation of living spaces, designing the “Lena Hoschek Suite” at the Altstadt Vienna.

Describe the feel of the Altstadt Vienna.

Like being with friends.

Which is your favorite room?

Mine ;-)

When and how did your relationship with the Altstadt Vienna begin?

Our collaboration began years ago

(follow-up questions on this matter should be directed to Otto!)

Describe the Altstadt Vienna in one word.


This is what the Lena Hoschek Suite looks like.